“Take a Hike!”

When did “take a hike” become an insult? Or maybe it never was. Maybe it started as good advice, a strong suggestion to step outside, get grounded, and clear your head. Somewhere along the way, it turned into a phrase for pushing people away.

But I think it deserves a return to its roots.

Today, “take a hike” could mean both things at once: setting a boundary and finding balance. Sometimes it is the space we give that brings the clarity we need. A walk into the trees, away from the noise, has a way of sorting out what words often cannot.

There’s something about hiking that invites reflection. The pull of what’s around the next bend, the curiosity to see just a little farther, the quiet rhythm of your own steps against the earth. It is not just about reaching the summit or the end of the trail, but about what happens along the way. The change in pace. The shift in perspective. The peace that comes from simply being present.

This company was dreamed up on a hike. Most of what we build today started on those trails. Ideas, designs, and conversations that turned into something real. Every path we’ve taken since traces back to those moments when the air was fresh, the mind was clear, and the next step felt like possibility.

So go on, take a hike. Step outside the noise. Let the trail help you sort through what matters and leave behind what doesn’t. We’ll all be better for it.